What's Your Email Strategy? Do More With Less Effort.
To streamline operations and limit the hours spent on email marketing, Farmers have implemented some innovative techniques to generate up to 80% of their weekly orders from a single email. The most successful Farms have developed their email strategies to be effective, save time, and take the least amount of effort to generate results.
Barn2Door Purchases, Orders & Payments: How It Works
Barn2Door is an all-in-one solution designed to help Farmers grow and manage their business. Our solution includes many proprietary and patented features to support the unique nature and requirements of Farm eCommerce.
Farmers Cannot Do It All. Here are the Keys to Saving Time
Simplify the management of your Farm operations and focus on automating processes that can be done by business tools (using software to complete routine tasks). Here are the tactics implemented by top-performing Farmers to save time every day with proper business management.
How Showing Up at Your Local School Can Translate To Farm Sales
We work with 1000’s of Farms across America and are always paying attention to innovative tactics Farmers are using to fuel their success. One of the most inventive ways Farmers are using to drive local sales is by participating at local school events.
How to Ensure Emails Land in Customers’ Inboxes (Not Promotions or Spam)
When Farms have a high-quality email list and engage subscribers consistently, they see more frequent purchases and enjoy higher average order sizes. However, for emails to be effective, they must reach the inbox.
How Value-Added Products Can Increase Your Average Order Value
When Farms offer value-added products to their inventory, they increase their average order value and can drive sales year-round. Value-added products have the power to improve your net profits, expand the appeal of your Farm to new customers, grow Brand awareness, and extend the season’s bounty.
3 Ways Farmers Can Communicate the Value of Products to Customers
To effectively communicate the value of your products, Farmers need to understand what customers are looking for when purchasing from local producers. A product's value isn’t easily identifiable to buyers who don’t know your Farm brand or are unfamiliar with your farming practices.
Barn2Door is Ranked #1 Among Mailchimp’s Top Partners in the World!
Today, we’re thrilled to share that we are now ranked #1 among certified Mailchimp Pro Partners! We’ve helped 1000’s of Farmers utilizing Barn2Door streamline their email marketing strategy with Mailchimp, assisting in account setup, newsletter template configuration, email automation, and best practices to drive sales.
3 Ways to Drive Farm Purchases from Potential Customers
By offering an easy and convenient experience at every stage in the “buying process” – from purchase to fulfillment. Farmers that do this have dramatically expanded their customer base by up to 170% and doubled annual sales in less than 12 months.
How to Run a Convenient Farm Pickup Service
When Farms offer the convenience of online ordering coupled with easy fulfillment options, we've found that they increase their customer base and drive sales. Here are four ways your Farm can run successful and convenient Pickups.
Overview of the Barn2Door Logo Design Process
Given the power of your Farm Brand to attract and build loyalty, it was only natural that, in addition to New Websites Customized for Farmers, we added Custom Farm Logos to our repertoire of available services. Here’s how the Logo Design process works!
Farmer Spotlight: Little River Farm
As one of the newest members of the Barn2Door Farm Advisor Network, we recently sat down with Camille Abdel-Nabi on the Direct Farm Podcast. We got the scoop about how they’ve grown a loyal customer base and converted a complicated Buyer’s Choice CSA into a profitable Farmer’s Choice CSA Subscription model.
Why Social Media is Important to Growing Your Farm Business
As more Americans log onto social media every day, it’s more important than ever for Farms to engage with buyers and create relationships with customers through online channels. Social media has become a powerful tool for building brand awareness, prompting Farmers to share stories and engaging content, keeping followers updated about their Farm and products.
Barn2Door Community Forum – A Farmer’s Online Community
Earlier this year, we launched the Barn2Door Community Forum to support discussions, spark conversations, and for Farmers to ask questions, find answers, and connect with other Farmers from across the country.
5 Tips to Make Delivery More Convenient for Your Farm
Farmers across the country are leveraging a direct delivery service to cater to the expectations of their customers. As 70% of your customers will choose direct delivery over local pick-up to access your products, it’s essential to have a convenient delivery system to increase profitability, cater to buyers’ needs, and save time.
How $20 Can Increase a Farmer’s Average Order Size by up to 30%
Email is one of the strongest channels to engage buyers and stay top of mind. So much so that having an effective email strategy to reach customers consistently can generate up to +30% larger order sizes. The most successful Farms use email as an avenue to engage customers and drive consistent Farm orders. So, what’s their secret to driving larger order sizes, frequent purchases from customers, and creating a loyal customer base? Barn2Door + Mailchimp!
3 Ways to Drive Pre-Orders for Your Farm
Pre-Orders are a Farm's secret weapon to bankroll revenue going into the season and guarantee products will be moved. Customers love securing Farm-fresh products months in advance, reserving access to items in high demand or products with short growing seasons.
Why Your Farm Should Offer Pre-Orders
Pre-Ordering has become a norm for businesses today. Many people reserve tickets for concerts, book reservations months in advance for sought-after experiences (5-star dinners, tasting menus, etc.), secure limited quantity products (clothes, knick-knacks), and even order products from a Farm before harvest! Buyers love the concept of securing their purchase in advance and being in on the “hype” of upcoming product arrivals (e.g., Copper River Salmon, Morel Mushrooms, Huckleberry Season).
5 Email Tactics for Farmers
Email is a powerful tool for Farms to drive sales and conversions, keeping buyers engaged in a place they look every day - their inbox! In fact, 70% of Americans admitted to being influenced by email marketing to make a purchase!
Partner Spotlight: Promoting Organic Roots with the Real Organic Project
At Barn2Door, we understand the importance for Farmers to gain certifications that align with their practices and mission. That’s why we’re proud to partner with the Real Organic Project, a non-profit organization that recognizes the importance of the USDA Organic Certification and offers an add-on label to provide more transparency on organic farming practices.