Top 5 Farm Podcast Episodes of 2023
Throughout 2023, we’ve had the opportunity to host several successful Farmers, Ranchers and Partners on the Direct Farm Podcast. At Barn2Door, we’re always aiming to uncover and share tips to help Farms save time, increase sales and access more customers. Each week, our podcast features Farmer spotlights, product updates, and/or marketing tactics that have helped grow successful Farming businesses across all 50 states.
Tune in to our top 5 episodes of 2023 to learn how you can build and grow a successful direct-to-market Farm business.
1. From Hobby to Full-time Farmer
Bennett Farms transitioned from a Hobby to a Full-time, Six-Figure Farmer over several years. The transition did not happen overnight, but Tom Bennett has advice for Farmers looking to expand their business (and achieve their dream as a Full-time Farmer).
Through customer relationships, in-person and online marketing and effective pricing, Tom has built a successful Farm business. In this episode, he shares tips for the transition from Hobby to Full-time Farming.
Listen: From Hobby to Full-time Farmer
2. Maximizing Pricing for your Farm Products
Bartlett Farms of North Dakota has capitalized on innovative marketing, pricing and packaging to build a highly successful Farm business in the remote regions of the upper midwest. Peter Bartlett knows that adding value to his products will increase the willingness of Buyers to pay higher prices.
Bartlett Farms has grown 50%+ year-over-year, due to their commitment to sustainable Farm practices, consistent marketing and a convenient Buyer experience. Listen to how Peter uses software to increase recurring revenue, manage his business and grow their Sales.
3. The Continued Success of a Fifth Generation Ranch
Mannix Family Beef in Montana has successfully grown their Farm business over five generations. In this podcast, Logan Mannix explains that shifting to Direct Sales has allowed their Farm to accelerate their growth and increase profits.
By building a base of loyal Subscriptions, Mannix Family Beef has time back, to focus on marketing efforts to attract and service more Buyers. Logan explains how new Pick-up and Delivery options have enabled the Farm to expand from past operations.
4. How to Double your CSA Membership
Laci from Tagge’s Famous Fruit and Veggie Farms has doubled her CSA memberships over the preceding years, by simplifying order management! What used to take 4+ hours a day, now takes less than 4 hours a week for Tagge’s Farm to manage 1000’s of orders.
Using software that automatically aggregates each purchase, Laci can now manage orders with the Barn2Door Pick and Pack List, which has saved countless hours of time. By expanding to offer Pick-ups and Deliveries, too, Tagge’s Farm has attracted more Buyers. In this podcast, Laci shares her tips to saving time and securing more Buyers for their Farm business.
5. The Key to a Successful Farm Business - Customer Retention
Amy and Will of Old Rich Valley Farm have grown their customers and built a stable base of recurring revenue, even as operational costs and market uncertainties loom on the horizon.
Leveraging Barn2Door, Amy and Will have organized their Pick-up and Delivery locations to help build personal relationships with their Buyers. Through consistent marketing efforts and incentives to encourage loyalty, Old Rich Valley Farm has enjoyed strong customer retention that fuels their business.
Listen: The Key to a Successful Farm Business - Customer Retention
Conclusion
Every week, Barn2Door is delighted to share Farm spotlights, tips, data and insights to help Farmers succeed. Barn2Door is honored to partner with domain experts in Farming, marketing, sales and technology, to offer free advice and counsel to any Farmer seeking to build a direct-to-market business. These top 5 episodes offer valuable insights for new or existing Farms seeking to access more Buyers, increase sales and save time and money.
Subscribe to the Barn2Door podcast, to learn more in 2024 about the tips and tactics to grow your Farm business!