Spread the Word of Food Security with Subscriptions
When Farmers take the time to reach and engage customers across multiple channels (web, mobile, social, email, and in-person), you’ll generate more frequent purchases and delight customers with the convenience of Subscription options. Check out these steps to spread the word about your Farm, generate sales, and capture more subscribers:
How Farms Avoid the Freezer Business & Drive Upfront Demand
For a local business or new Farm starting out, getting customers through the door can be difficult. Without a reliable customer base and consistent demand, this often means that when products are harvested, you’re moving them into freezers until they’re sold. Here are two tips to avoid the freezer business, drive upfront demand, and build a loyal customer base in your community.
Go-To-Market Best Practices From a Freight Farmer
We recently sat down with Blake Bennett, the owner, and operator of B3 Roots, on the Direct Farm Podcast to learn more about his go-to-market practices with starting his freight farming business. From the episode, we’re highlighting three go-to-market practices Blake used to start his Farm business from the ground up:
How to Package Your Farm Subscriptions and Bundle Boxes
We analyzed how the most successful Farms on Barn2Door package Bundle Boxes, arrange their Subscriptions, and configure their inventories. Here’s what we found that has proven to secure buyer commitments and allay food security concerns while generating more monthly recurring Farm revenue.
Farmer Spotlight: Local Appetite Growers
As one of the newest members of the Barn2Door Farm Advisor Network, we recently sat down with Will Mastin on the Direct Farm Podcast. We learned how Will and his team use hydroponic systems to feed their community and how Subscriptions and a simplified delivery program have contributed to their success.
Partner Spotlight: Alabama Farmers Federation
We are committed to supporting organizations that strive to educate Farmers, promote agricultural best practices, and support growers in their local communities. That’s why Barn2Door is honored to partner with ALFA (Alabama Farmers Federation), an affiliated association with the Alabama Farm Bureau.
Logo Best Practices That’ll Build Brand Loyalty for your Farm
A Farm logo is a visual representation of your Brand. As an image that communicates who you are and what your business does, a logo has the power to differentiate you from other Farms.
3 Time Saving Social Media Tactics To Boost Farm Sales
Facebook and Instagram are two important channels for your Farm to engage customers, build brand awareness, and generate interest in your products. That’s why we’ve assembled three tactics your Farm can implement today on both platforms to save time and boost Farm sales.
Cost-Plus versus Value-Based Pricing for your Farm Products
Whether you’re just starting out, looking to increase gross revenue, improve your net margins (profits), or be more competitive in your market (to stifle other market players), here’s what you should know before attaching a price tag to your Farm products.
Farmer Spotlight: Chucktown Acres
As one of the newest members of the Barn2Door Farm Advisor Network, we recently sat down with Alex to learn how he’s managed the success of growing his business, the innovative tactics he uses to engage the local community, and how Delivery and Subscriptions delight his buyers.
Barn2Door Orders & Payment Settlement Timeframes
Farmers often ask questions pertaining to their Barn2Door order history and accounting best practices for payment reconciliation. While Barn2Door does not give accounting advice, we are fortunate to partner with the best-in-class small business accounting solution, Intuit Quickbooks Online.
What's Your Email Strategy? Do More With Less Effort.
To streamline operations and limit the hours spent on email marketing, Farmers have implemented some innovative techniques to generate up to 80% of their weekly orders from a single email. The most successful Farms have developed their email strategies to be effective, save time, and take the least amount of effort to generate results.
Barn2Door Purchases, Orders & Payments: How It Works
Barn2Door is an all-in-one solution designed to help Farmers grow and manage their business. Our solution includes many proprietary and patented features to support the unique nature and requirements of Farm eCommerce.
Farmers Cannot Do It All. Here are the Keys to Saving Time
Simplify the management of your Farm operations and focus on automating processes that can be done by business tools (using software to complete routine tasks). Here are the tactics implemented by top-performing Farmers to save time every day with proper business management.
How Showing Up at Your Local School Can Translate To Farm Sales
We work with 1000’s of Farms across America and are always paying attention to innovative tactics Farmers are using to fuel their success. One of the most inventive ways Farmers are using to drive local sales is by participating at local school events.
How to Ensure Emails Land in Customers’ Inboxes (Not Promotions or Spam)
When Farms have a high-quality email list and engage subscribers consistently, they see more frequent purchases and enjoy higher average order sizes. However, for emails to be effective, they must reach the inbox.
How Value-Added Products Can Increase Your Average Order Value
When Farms offer value-added products to their inventory, they increase their average order value and can drive sales year-round. Value-added products have the power to improve your net profits, expand the appeal of your Farm to new customers, grow Brand awareness, and extend the season’s bounty.
3 Ways Farmers Can Communicate the Value of Products to Customers
To effectively communicate the value of your products, Farmers need to understand what customers are looking for when purchasing from local producers. A product's value isn’t easily identifiable to buyers who don’t know your Farm brand or are unfamiliar with your farming practices.
Barn2Door is Ranked #1 Among Mailchimp’s Top Partners in the World!
Today, we’re thrilled to share that we are now ranked #1 among certified Mailchimp Pro Partners! We’ve helped 1000’s of Farmers utilizing Barn2Door streamline their email marketing strategy with Mailchimp, assisting in account setup, newsletter template configuration, email automation, and best practices to drive sales.
3 Ways to Drive Farm Purchases from Potential Customers
By offering an easy and convenient experience at every stage in the “buying process” – from purchase to fulfillment. Farmers that do this have dramatically expanded their customer base by up to 170% and doubled annual sales in less than 12 months.