5 Email Marketing Mistakes Every Farmer Should Avoid
Here are the five (5) most common email marketing mistakes that can cause recipients to be less likely to engage with your Farm business and how you can avoid implementing them in the future.
How to Start Your First Farm Pickup
If a Direct Delivery service is out of reach at this time, then having a convenient Pickup location or Drop-off point will be critical to your success. Here are three variables to consider when arranging your Farm Pickup(s) to be as convenient as possible for your buyers.
3 Tactics Farmers Can Learn From Restaurant Openings
Restaurant openings provide a great example for Farmers of the 3 key tactics when seeking to spread the word about your business and generate interest in your Farm products.
Package Your Farm Products to Sell Out!
When Farms simplify their inventory, pricing, and packaging options, they drive more sales, delight customers, and build a more loyal and diverse customer base. Here are the tactics used by three (3) Farms to drive more revenue with simplified inventory and packaging options.
Can Farmers’ Markets Help Drive Year-Round Sales? YES!
We encourage Farmers to participate in local markets. In fact, our most successful Farmers implement tactics at markets that can help set your business up for success long-term. Here are two strategies your Farm can use today that can bring more stability to your business and help generate year-round revenue.
How to Combat Food Security With Farm Subscriptions
Right now, Americans are looking for food security. With less food on the shelves and inflationary concerns, buyers are concerned with how they will feed themselves (and their families). What’s the solution? Local Farm Subscriptions.
Click-It & Forget-It: Announcing Ongoing Farm Subscriptions on Barn2Door
Our Product team regularly talks to Farmers to gather feedback and understand what new capabilities we can build to help them increase sales, access more customers, and save time & money. That’s why we’re thrilled to share that Farmers can now offer customers Ongoing Subscriptions on Barn2Door!
3 Inventory Best Practices Fueling Farm Success
Your Farm’s inventory is the gateway for most customers to purchase products and interact with your Farm. That’s why a simple, streamlined inventory will be the key to securing first-time purchases and generating recurring orders from loyal customers.
Farmer Spotlight: Hopkins Farms
As one of the newest members of the Barn2Door Advisory Network, we recently sat down with David Hopkins and his wife, Candace, on the Direct Farm Podcast. We learned how they’ve transitioned from a traditional Farm into the modern world, how they package products for success, and how a Direct Delivery program has helped expand their customer base.
Spread the Word of Food Security with Subscriptions
When Farmers take the time to reach and engage customers across multiple channels (web, mobile, social, email, and in-person), you’ll generate more frequent purchases and delight customers with the convenience of Subscription options. Check out these steps to spread the word about your Farm, generate sales, and capture more subscribers:
How Farms Avoid the Freezer Business & Drive Upfront Demand
For a local business or new Farm starting out, getting customers through the door can be difficult. Without a reliable customer base and consistent demand, this often means that when products are harvested, you’re moving them into freezers until they’re sold. Here are two tips to avoid the freezer business, drive upfront demand, and build a loyal customer base in your community.
Go-To-Market Best Practices From a Freight Farmer
We recently sat down with Blake Bennett, the owner, and operator of B3 Roots, on the Direct Farm Podcast to learn more about his go-to-market practices with starting his freight farming business. From the episode, we’re highlighting three go-to-market practices Blake used to start his Farm business from the ground up:
How to Package Your Farm Subscriptions and Bundle Boxes
We analyzed how the most successful Farms on Barn2Door package Bundle Boxes, arrange their Subscriptions, and configure their inventories. Here’s what we found that has proven to secure buyer commitments and allay food security concerns while generating more monthly recurring Farm revenue.
Farmer Spotlight: Local Appetite Growers
As one of the newest members of the Barn2Door Farm Advisor Network, we recently sat down with Will Mastin on the Direct Farm Podcast. We learned how Will and his team use hydroponic systems to feed their community and how Subscriptions and a simplified delivery program have contributed to their success.
Partner Spotlight: Alabama Farmers Federation
We are committed to supporting organizations that strive to educate Farmers, promote agricultural best practices, and support growers in their local communities. That’s why Barn2Door is honored to partner with ALFA (Alabama Farmers Federation), an affiliated association with the Alabama Farm Bureau.
Logo Best Practices That’ll Build Brand Loyalty for your Farm
A Farm logo is a visual representation of your Brand. As an image that communicates who you are and what your business does, a logo has the power to differentiate you from other Farms.
3 Time Saving Social Media Tactics To Boost Farm Sales
Facebook and Instagram are two important channels for your Farm to engage customers, build brand awareness, and generate interest in your products. That’s why we’ve assembled three tactics your Farm can implement today on both platforms to save time and boost Farm sales.
Cost-Plus versus Value-Based Pricing for your Farm Products
Whether you’re just starting out, looking to increase gross revenue, improve your net margins (profits), or be more competitive in your market (to stifle other market players), here’s what you should know before attaching a price tag to your Farm products.
Farmer Spotlight: Chucktown Acres
As one of the newest members of the Barn2Door Farm Advisor Network, we recently sat down with Alex to learn how he’s managed the success of growing his business, the innovative tactics he uses to engage the local community, and how Delivery and Subscriptions delight his buyers.
Barn2Door Orders & Payment Settlement Timeframes
Farmers often ask questions pertaining to their Barn2Door order history and accounting best practices for payment reconciliation. While Barn2Door does not give accounting advice, we are fortunate to partner with the best-in-class small business accounting solution, Intuit Quickbooks Online.