Today, only 1% of Americans regularly attend farmers’ markets, and many Farmers don't make enough income at the markets to meet their financial goals. This eBook explains how diversifying your approach to the markets can help double your sales on market day.

Working with 1000s of Farms across all 50 states, Barn2Door asked 10,000+ Local Food buyers their habits and preferences when purchasing from a Farm business and what would cause them to shop more from Farmers. This Report details those buyers' feedback and how Farmers can scale their business, attract more buyers, and increase sales. 

1000’s of Farms across the country have adopted tactics to engage their customers in the winter to increase revenue stability, drive cash flow, and offset costs during the off-season. This eBook is intended to assist Farmers with these tactics.

This eBook summarizes the key tactics to building a thriving direct-to-market Farm business to help earn your first $100K. Learn how to create a strategy to market your business, build a reliable network of buyers, set goals, and focus go-to-market efforts to achieve exceed your revenue goals.

Direct Marketing is essential for direct selling because if your Farm wants to sell direct, you must market yourself, your brand, and your Farm directly to the buyers you have and the buyers you want. This eBook outlines the steps Farmers can take to market their businesses successfully – to keep loyal customers engaged, drive consistent volume, and generate quicker first-time purchases from new buyers.

This eBook is intended to help Farmers and Ranchers identify how they can skip the Sale Barn and grow their business by selling direct. Why not secure recurring revenue, delight buyers, and increase cash flow earlier in the season? Learn 5 tactics that will jump-start your Farm’s growth and sustain your business for the future.

This eBook is intended to share the tactics used by successful CSAs, all of which make six-figure incomes. Farmers can use this eBook as a guide to implement best practices to create their own six-figure business.

Barn2Door has analyzed the data across 1000s of Farm businesses and millions of page views from all 50 states. In this eBook, we’re sharing the data from real Farm businesses to provide you with the insights and tactics to jump-start a revenue-generating Delivery service.

This eBook equips Microgreen Growers with specific tactics to turn their seeds into sales, implementing best practices and tools to scale operations, streamline business processes, and drive profitability.

The most successful Farmers use markets to grow their online business, doubling their average order size, driving more consistent Farm sales, and attracting a more loyal customer base. This eBook is intended to equip Farmers with the tools and tactics to leverage at the markets to grow their business online and create long-term Farm success.

Every industry has shifted into a convenience mindset through the use of technology and the ability to access goods, services, and products anytime, anywhere online. For Farmers to win, they must adapt their businesses to serve buyers conveniently.

This eBook provides an overview of which trends we’ve observed at Barn2Door. Taking time to understand these trends in 2022 will help Farms remain competitive in a rapidly changing world.

Email marketing is one of the most cost-effective ways for small businesses to engage buyers in a place they visit every day --- their inbox. As more consumers use online channels to purchase products, including food, the scale of email’s potential to reach local buyers is huge.

This eBook is intended to help Farmers navigate creating an effective email newsletter, grow Farm revenue, and engage buyers consistently.

As more Americans are aware of the value of locally produced foods, “unplugging” for the winter is no longer an option for your Farm. The most successful Farms use the quieter months to plan their goals, re-evaluate their Brand, and make the necessary adjustments to increase profits for the next year.

This eBook serves as a guide for your Farm to assess your go-to-market strategy and increase profits in 2022.

This eBook is intended to share the tactics used by 5 different Farms, all of which make 6-figure incomes. Farmers can use this eBook as a guide to implement best practices to create their own 6-figure business.

This eBook offers key insights on how you can grow your Poultry business and make smart financial decisions for the future of your Farm. Whether you’re passionate about your pastured Poultry products, environmental stewardship, improving biodiversity, or simply making a living, there’s one common denominator --- your Poultry Farm must turn a profit or face going out of business.

As the best channel to point Buyers to your website and Farm store, email is the best tool for retaining existing Customers and engaging new Buyers. This eBook is intended to outline the steps Farmers can take to drive sales with a powerful email strategy. As the new word of mouth, Farmers can drive brand recognition, build credibility, and drive sales through consistent email communications.

This eBook provides an overview of how three Dairy operations have broken the Syndicate by pivoting online to sell direct. Your Farm can break the Dairy Syndicate, sell out of your products, increase your margins, and save time in the process by offering a convenient purchasing experience. To do so successfully, your Dairy has to break some norms in the market and commit to building a direct-to-market business.

At Barn2Door, we know that one of the biggest challenges for Farmers today is finding time to grow and manage a Farm business in addition to daily tasks that require utmost attention. Ensuring Farmers have the best quality products, employ sustainable practices, engage with Customers regularly, track inventory, process orders, and accept payments often takes more time than Farmers have. That’s why we compiled 6 Secrets to Farm Success that we see real Farmers implement to save time while efficiently growing and managing their operations.

This eBook is intended to help Farmers and Ranchers identify how they can skip the Sale Barn, sell out of livestock products (beef, pork, lamb, poultry), and grow their business by selling direct. We outline 5 tactics that will jump-start your Farm’s growth and sustain your business for the future.

This eBook is intended to help Farmers identify how they can leverage Bundle Boxes to earn more. While not an exhaustive list, implementing these tactics will drive your Farm’s revenue, move your inventory, and delight buyers who are looking for simple access to local, healthy foods.