Barn2Door made several improvements to help Farmers streamline their sales and operations in 2023, including numerous product releases and feature updates. These innovations include Ongoing Subscriptions, Refunds for Farm Products and POS Built for Farmers.

The Off-Season is a critical time to prepare for success for your Harvest. Maintaining a social presence, planning ahead of the coming season, and having realistic goals will set you up for success once Harvest begins. Barn2Door asked our most successful Farms their tips for the Off-Season.

Buyers are eager to find a Farm they can trust when choosing to buy local. Your Products, Branding and Practices all contribute to the trustworthiness of your Farm business. We surveyed 25,000+ Buyers to seek their input on what they look for when purchasing local Farm Products.

Tagge’s Famous Fruit and Veggie Farms in Perry, Utah has seen their CSA membership more than double over the past 2 years. While it did not happen overnight, Laci Tagge recently shared in a Podcast how pricing and packaging their products, expanding convenient delivery options, and personalizing their marketing efforts helped propel their Farm success. Now, they serve 1,000s+ of community members weekly.

Tom Bennett of Bennett Farms in Michigan decided to make the jump from Hobby to Full-time Farming years ago. Now, he runs a successful 7-figure Farm. He has tips to share with other Farmers looking to make the jump, from what products to Farm to how to market to Buyers.

If you want to move all your Farm inventory, start Pre-Selling today. You can build consistent cash flow for your business, and satiate Buyers who don’t want to miss out on your products.

Back to school time means that many families are back on a routine schedule of dropping off and picking up kids from class, practices, and other activities. You can maximize your Farm opportunities by having Farm pick-ups after school, offering sustainable food alternatives, and present field trip and volunteer options for students.

Farmers seeking to increase Sales and attract more customers, can benefit by offering Buyers convenient Pick-ups in their Local Loop. Analyzing the outcomes from our most successful Farmers, here are three (3) of the most convenient Pick-up destinations along the Local Loop.

Too often, Farmers fail to evolve their business practices or expand their market presence to reach a wider audience. Serving 1000’s of Farmers, here are the 3 Insights for your Farm to succeed selling direct.

While your Farm may be “new” to self-serve ordering, it is NOT a new experience for your Buyers. Here are 5 Tips to Convert Buyers to Self-Serve Ordering from your Farm, based on the best practices implemented from our most successful Farmers.

While in-person avenues still hold merit, only 1% of Americans regularly attend farmers’ markets. The other 99% want to find convenient and approachable options for purchasing Farm food - like online. Selling Farm products online has three key components. 

If you’re spending time writing emails to drive purchases to your Farm – then ideally, you want your customers to open them, right? The key to meeting (and surpassing!) email benchmarks for your industry and optimizing your email marketing strategy is to have people open and engage with your emails.

Email is a powerful tool for Farmers to drive sales and engage their customers. We selected the three most common use cases to help Farms implement Customer Journeys to drive more sales and spur more customer engagement. We designed and assembled a Welcome, Loyalty, and Re-Engage campaign for each participating Farmer.

Between spreading awareness about your products, staying top-of-mind to prompt consistent purchases, and being available on all channels – there are three tactics that work together (every time!) to help drive the quickest response from local buyers.

Barn2Door has partnered with the Rodale Institute, a nonprofit dedicated to growing the organic movement through research, farmer training, and education.

When time is limited and customers demand convenience, many Farmers work directly with a Local Courier to deliver products on their behalf (and forego major commercial carriers, such as FedEx and UPS). So, the question remains: should you choose Commercial Carriers or work with a Local Courier to deliver your Farms’ products?

One of the most common questions we often get asked when we engage with Farmers is, “why can’t I embed the online store into my existing website?” Our answer: Farms experience 4x the average eCommerce cart conversion rate with a stand-alone store. Here’s why.

If a Direct Delivery service is out of reach at this time, then having a convenient Pickup location or Drop-off point will be critical to your success. Here are three variables to consider when arranging your Farm Pickup(s) to be as convenient as possible for your buyers.

When Farms simplify their inventory, pricing, and packaging options, they drive more sales, delight customers, and build a more loyal and diverse customer base. Here are the tactics used by three (3) Farms to drive more revenue with simplified inventory and packaging options.

We encourage Farmers to participate in local markets. In fact, our most successful Farmers implement tactics at markets that can help set your business up for success long-term. Here are two strategies your Farm can use today that can bring more stability to your business and help generate year-round revenue.