Increase Sales Barn2Door Admin Increase Sales Barn2Door Admin

How to Increase your Farm’s Average Order Value

Peter of Bartlett Farms has learned to increase their Average Order Value (AOV) by communicating the health benefits of their products, pricing at a premium and offering attractive fulfillment options (direct-delivery to the doorstep). Now, the Farm maintains a profitable 6-figure business through their direct Sales of milk and protein.

Read More
Save Time, Increase Sales, Access More Customers Barn2Door Admin Save Time, Increase Sales, Access More Customers Barn2Door Admin

Simplify Management of Wholesale & Retail Accounts

In 2020, Joe made the switch to Barn2Door’s software built for Farmers. Instead of using analog records or a horizontal ecommerce solution (formerly Shopify), he moved the business to an order management solution, designed to support Retail (consumer) and Wholesale (restaurant) buyers. While Joe has seen other Farms constrained by commodity prices, he has maintained premium prices for his products by selling Direct-to-Market.

Read More

Make Farming your Day Job - Benoit Family Farmstead

In 2021, Benoit Family Farmstead made the decision to partner with Barn2Door to expand their reach to access new Buyers with Farm eCommerce and streamline their operations. The Farm has been able to add more products and serve their community, without having to spend extra hours in the office.

Read More
Increase Sales, Access More Customers Barn2Door Admin Increase Sales, Access More Customers Barn2Door Admin

4 Creative Marketing Tactics from Successful Farms

Farms in all 50 states find success in online and in-person marketing, such as weekly newsletters, social media posts or physical flyers and word-of-mouth. The opportunities to market your Farm business to your local community are endless, but to stand out, consider creative marketing strategies to attract potential Buyers.

Read More
Increase Sales Barn2Door Admin Increase Sales Barn2Door Admin

The Number 1 Datapoint Proven to Drive Farm Sales

With 100’s of Millions of dollars in transactions across 1000’s of Farms in all 50 States, at Barn2Door we’re well aware of the attributes of successful Farmers and Ranchers. There are a consistent set of tactics employed by our most successful Farms to capitalize on Buyer demand for local Products.

Read More

Farm Email Marketing: Best Practices to Increase Orders

With email marketing, you will have the ability to communicate with Buyers straight in their inbox. You can tailor your message depending on the type of Buyer, actions you desire and current events on the Farm. Independent Farmers ‘own’ their customer base, so it is essential you know how to effectively market and communicate to encourage loyalty and purchases.

Read More
Increase Sales, Access More Customers, Save Time Barn2Door Admin Increase Sales, Access More Customers, Save Time Barn2Door Admin

Increase Ranch Profits: Move from Auctions to Direct Sales

Independent Farmers have more freedom in their business. Instead of relying upon auction houses to purchase products at commodity prices, they have full control. When selling direct, you determine the prices and packaging, meaning you can optimize your profit margins (and still move all your products).

Read More
Barn2Door, Business Barn2Door Admin Barn2Door, Business Barn2Door Admin

New Electronic Ear Tagging Rule Affects Independent Farmers

There has been recent discussion in the agriculture industry about moving towards electronic ear tags for livestock moving across state lines. While ear tags are already the norm for operations across the country, these new RFID (radio frequency ID) tags would enter information on animal and Farm details into a new government database. While the intent of electronic ear tagging is to improve traceability, access to government databases by other non-authorized individuals and organizations raises potential privacy and competitive concerns.

Read More

From Family Homestead to Successful Farm

Though every Farm business is unique, it is helpful to gain insights from successful Farmers who have been in your shoes. Ensure you are prepared to start your business, by taking crucial steps to organize your Farm operations and grow strategically. Trying to change too quickly may result in failure, while avoiding all risks may put your Farm in a box. Rachel Shenk recently shared how their Farm started and successfully scaled in a matter of years.

Read More
Increase Sales, Access More Customers Barn2Door Admin Increase Sales, Access More Customers Barn2Door Admin

How to Grow and Sell Microgreens for Profit

Growing a microgreens business for profit is now accessible for most Farmers, as they have become popularized. Selling microgreens may be more nuanced than common produce, since some Buyers are still unaware of their advantages. It is important to plan ahead of selling microgreens, and to be prepared for the growing process, as well as marketing them to your local community.

Read More
Barn2Door, Access More Customers Barn2Door Admin Barn2Door, Access More Customers Barn2Door Admin

NEW: Farmers can Edit Subscription Quantities for their Buyers

With software built for Farmers, you can now be prepared in any situation. Barn2Door recently debuted the ability for Farmers to edit Subscription quantities for Buyers with the click of a button. Whether they need more or less product in a given week, you can apply that to their order details on your online store. Built with Farmers in mind, editing Subscription quantities gives more power back to Independent Farmers to control their sales commitments.

Read More
Barn2Door, Finance, Save Time Barn2Door Admin Barn2Door, Finance, Save Time Barn2Door Admin

Your Farm Finance Checklist

There are two things you cannot avoid in life: death and taxes. As a business owner, taxes are always in the background of every purchase and sale you make. Finances are an inevitable part of running a Farm. We recently spoke with Taylor Bridges, a Quickbook Pro Advisor that works with Farmers across the country. She shared her advice for tax preparation, and a checklist to ensure your Farm is in control of its finances.

Read More
Increase Sales, Access More Customers Barn2Door Admin Increase Sales, Access More Customers Barn2Door Admin

Rapid Growth Thanks to POS Built for Farmers

Barn2Door released a Point of Sale (POS) device in early 2023, giving Farmers the ability to accept an array of in-person payment options, and connect in-person purchases to their online store. The POS will sync inventory, payments and customers across a Farm’s online and in-person store. With the Barn2Door POS, Farmers can offer wholesale and retail pricing to Buyers, apply discounts or promos, and include a tipping option. As an independent Farmer, it is crucial that you have the power to customize your sales, no matter where they occur.

Read More

Invest in Your Farm Brand Now, for Future Sales

Every business has a Brand. Your Farm Brand reflects your values, practices and mission. Each aspect of your marketing should revolve around your Brand image - from the imagery you share to your communication with Buyers. We recently talked with Josie from Dan & Debbie’s Creamery to discuss the importance of a Farm Brand, how to establish your Brand and how to effectively market it to Buyers.

Read More