Creating your Ideal Customer Profile for Farm Retail Buyers
In this week's episode, James and Kevin discuss how Farms can build their ideal Farm retail customer profiles to target marketing and products to Buyers in their community. Learn the steps to creating Buyer personas and building a Farm brand that attracts sales.
Farm Email Marketing Best Practices
In this week's episode, James and Maimee discuss email best practices to engage Buyers, and increase traffic to your Farm store. Implement these tactics for writing attractive emails and consistently improving your performance.
Farm Marketing: In-Season vs. Off-Season with Old Rich Valley
In this week's episode, Janelle, and Amy Campbell from Old Rich Valley Farm discuss how to market your Farm in season vs. the Off-Season.
Attracting & Retaining Buyers with Long Lane Farm
In this week's episode, Janelle talks with Camille from Long Lane Farm in Rhode Island. Camille discusses how their Farm attracts and retains Buyers for their products.
The Farm Logo Design Experience with Barn2Door
Designers at Barn2Door, Alyssa and Serena, discuss the Farm Logo design process. From shape to color, each element of your Logo can communicate your Brand to Buyers.
How to Double your CSA Membership with Tagge's Famous Fruit & Veggie Farms
In this week's episode, Barn2Door CEO, Janelle, talks with Laci from Tagge’s Famous Fruit & Veggie Farm to discuss the importance of pricing, packaging, placement, and products for CSA members.
Increase Buyer Loyalty with Barn2Door + Mailchimp
In this week’s episode, James and Mailchimp’s Devin Mercier take a Deep Dive on Mailchimp Customer Journey Builder.
Copy, Paste, and Post: The Barn2Door Marketing Toolkit
In this episode of the Direct Farm Podcast, we're joined by Joelle Orem of Orem Farm. We’re chatting about the Barn2Door Marketing Toolkit and how it can help make Social Media simpler for your Farm Business.
The Key to Instagram Reels: Educating your Audience
In this episode of the Direct Farm Podcast, we continue with the Social Media Tactics Series with Alex Russell, from Chucktown Acres.
The ABCs of Social Media’s 3 E’s
In this episode, we sit down with Josie Rozum from Dan & Debbie’s Creamery to dive into the 3 E’s of Social Media – Educate, Entertain, and eCommerce.
Farmers Streamline Their Social Media with Meta Business Suite
In this episode of the Direct Farm Podcast, we sit down with Barn2Door Farm Account Manager, Josh to talk all things Meta Business Suite. Josh shares his tried-and-true tips and tricks for Farmers to use the tool to scale their social media strategies.
Does your Farm have a Google Business Profile?
In this episode, we sit down with Barn2Door Farm Account Manager, Richard, to learn how Farmers can access more customers and benefit from increased local visibility with a Google My Business profile.
Success on Socials: Tips for Growing Your Social Media Presence with Unconventional Acres
In this episode of the Direct Farm Podcast, Mel Dickinson of Unconventional Acres returns to discuss her Farm's social media strategy and the steps her Farm took to grow from 0 to 60,000 followers on Instagram. Unconventional Acres is a pasture based Farm located in Arena, WI that focuses on regenerative and rotational grazing practices that improves animal and land health.
Impacting Packaging and Choice Subscriptions with Little River Farm
In this episode of the Direct Farm Podcast, we discuss strategies on labelling, packaging, and subscription services with a member of our Farm Advisor Network: Camille Abdel-Nabi of Little River Farms.
A Chimp, Software, and Farming... Let's Talk Email Marketing
In this episode of the Direct Farm Podcast, we sit down with Joelle from Orem Farms to discuss how she went from no email marketing to teaching Barn2Door's Mailchimp Academy. Hear her tips on growing a customer list, engaging your buyers, and not working yourself into the ground in the process.
How to Build Relationships with your Customers with Valarie from Grassfed Cattle Co
In this episode of the Direct Farm Podcast, we're delighted to host Valerie Luhman with Grass Fed Cattle Co. Listen as Valerie shares how her experience in Agriculture and marketing shape their strategy on communicating with their customers to build strong relationships within their community.
Keeping up with Demand by Doubling Sales (Again) with Tom Bennett
In this episode of the Direct Farm Podcast, we're delighted to host Tom Bennett, owner of Bennett Farms. Listen as Tom shares the performance of his poultry and pork operation as demand keeps soaring as well as offering price insights for Farms just starting out.
Save Time and Boost Sales with Practical Email Marketing Tactics by Jamal Miller from Mailchimp
In this episode of the Direct Farm Podcast, we're delighted to welcome Jamal Miller, Director of Product Marketing at Mailchimp. Jamal shares tactics and tips that Farmers can implement today to get more out of their email marketing efforts.